This is a guest post from BradBlogging.com. Brad is the author at his personal blog and covers anything and everything that has to do about blogging.

We all see them at the bottom of emails from different people. Sometimes clients, friends, or even family will have a two sentence blurb under their note saying a various amount things – That list would be too extensive to see on this blog.
I’m here today to educate readers on why this is an important feature to have in an email. While it only takes a few minutes to set up, it really could benefit you in the long run.
10 Reasons Why Email Signatures Should Be Used:
  1. It saves people time for searching for contact information. If it includes your telephone, email, or even fax numbers, it saves their time… meaning they can contact you faster.
  2. If your trying to impress potential clients by sending them a cover letter and an email, you can polish it with a signature at the end.
  3. You can advertise your services or website at the end with a simple hyperlink. Chances are when the person that received your email is done, they’ll check out what you offer the world via your signature.
  4. You can reveal your personality by using your favourite quote or phrase.. Something that adds personality to who you are.
  5. It looks cool to have a standardized message at the bottom. It makes your emails look that much more professional.
  6. You can reveal unexpected information to the person that reads your email.
  7. If you use a free email hosting company, it will draw less attention to the automatic ads at the end of your email, making the information above it more effective and memorable.
  8. Reminds people of upcoming dates and events, if you choose to do so.
  9. Smiley icons. Enough Said.
  10. Simplifies your life. Don’t spend time posting contact information for each individual person. Leave it at the bottom of your emails ;)
A Thing To Remember: While they can be attractive to the eye, this method of email customization shouldn’t have a complete list of 5++ hyperlinks or sentences…Then you just look like a spammer. Effective signatures are short and to the point.
Overall, email signatures are a great way to do the above, perhaps even more than I’ve mentioned. With the time that it takes to set up and the possible benefits it could give you, they seem to be a great tool to add to your emails.

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